Introducing the Eyeconic Summer 2025
Fresh shapes, bolder acetates and a new lens with a full UV400 rating across the range.
Eleven frames, three new materials
Summer 2025 adds eleven frames to the range, built on three acetates we have not used before: a smoked amber, a pale sand and a deep translucent green. All three are bio-based, which means the same weight and finish with a considerably smaller footprint.
The lens is the real change
Every lens in the collection is rated UV400 — the whole range, not the premium end of it. Tint depth is a style decision; ultraviolet protection is not, and it should not be something a customer has to check the specification sheet for.
- Eleven new frames across four shapes
- Three bio-based acetates, new this season
- UV400 on every lens in the collection
"Protection should not be the expensive option. It should be the only option."
Hannah Lee
In stores and online now
The collection is available online and in every stockist from this week. If you would like to see the acetates in person before you choose, our fitting appointments are free and take about twenty minutes.
